Tips for Design and Branding Teams
Designers, Graphic teams, Marketing, Brand Guardians - This article is for you! The first thing to note is that you do not need to design templates. We've got that covered!
This guide is designed to support you in creating compelling, on-brand visuals for your Vibe channel. As content producers, your role is essential in ensuring that your brand assets are uploaded to the Theme Manager. This will empower your internal comms team and help themto create slides that are:
- On-brand and recognisable
- Fresh and engaging
- Snackable and easy to absorb
- Visually stimulating and, ideally, animated
Templates and Pre-designed Slides
You don’t need to start from scratch or design new templates. Vibe offers a versatile library of pre-designed templates and animated dynamic slides. Content publishers have access to these templates, streamlining your workflow and keeping all designs consistent.
Customisation Options: If specific design adjustments are needed, our team can collaborate with you to create a custom design that meets your brand’s requirements. Just send a brief to our support team to get started.
What Makes Vibe Content Stand Out?
Snackable, Visual, and Dynamic
Vibe is built to capture attention quickly, so we recommend avoiding text-heavy, static graphics that may not engage viewers. Instead, use a combination of Vibe’s dynamic slides, animations, and customisable themes to keep content interesting and interactive.
Easily Managed Content Updates
Vibe’s dynamic slides support automated updates from raw data sources or manual entries, making it simple to keep content up-to-date without relying on external software or uneditable, pre-rendered videos. This means your content publishers can manage and update visual content with minimal design input, streamlining the workflow.
Producing Custom Assets for Content Publishers
Our design team has ensured that Vibe templates align with your brand standards by default. The platform is pre-set with your company’s primary logo, fonts, and brand colors, which can be customised at the template or slide level. Publishers can use these defaults or collaborate with you to create custom assets that meet specific needs.
Staying “On Brand” with Vibe Themes
Your brand guidelines form the basis of your Vibe theme, which includes primary and secondary colors, approved fonts, and logos. By default, these elements apply across all slides to maintain consistency. If adjustments are needed at the theme or slide level, you can easily update these settings through the admin console.
Notes
Manage Theme Settings
To adjust theme settings, use your admin login or reach out to our support team. Here’s how to access these settings:
- Log in to the Admin console.
- Navigate to Settings > Themes.
- Select Create/Edit Theme to apply your desired changes.
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